Axcent : Scandinavian Design
Many of the Axcent watch designers are award-winning in international design and product development, and some are affiliated with the renowned National College of Arts, Crafts and Design (Konstfack) in Sweden. With more than a century of artistic experience and inspiration, the college has raised the most eminent Nordic designers.
By working with the National College of Arts, Crafts and Design, Axcent of Scandinavia enhanced its boundaries with Scandinavian design, being able to seize and comprehend arising trends and influences before anyone else.
Known as trendsetters, Scandinavian designers have been showered with international design awards through the decades. Not surprisingly, Axcent of Scandinavia’s Flexible Pace by Sidsel and Pernilla from the National College of Arts, Crafts and Design, along with the Dot by Moa Paradis, also from the National College of Arts, Crafts and Design, are displayed at the San Francisco Museum of Modern Art, USA. Designer Petra Nygren created the bestseller Broadband and design masterpiece Slip on, just to mention a few.
Specialised in product development and industrial design, Swedish No Picnic design group is known for assignments for cell phone giant Ericsson. The leading design agency in Scandinavia, No Picnic has been awarded several prestigious awards, contributing to the success of Axcent with the magical timepiece Frost, Influenced by race cars and fashion of the 60s and 70s. Axcent of Scandinavia’s in-house designer Daniel Jakobsson has introduced a dynamic retro collection. Amongst other distinguished designers are Linda Tuvesson with the trendy Eccentric and the award-winning design agency Summer.
The collection captures the ultimate in Scandinavian design, and careful attention is given to every detail like the case, dial, crown, and product material
Axcent Desiger
Daniel Jakobsson
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